 |
|
 
 |
Services |
 |
Overview
The Noa matching test offered by Zoozamen is a postmodern, behavioral, high validity and content specific matching test.
The algorithm is based on over ten years of vast research and hands-on experience in various markets and organizations.
The matching algorithm has been approved and is used by Israeli welfare agencies as a standard test implemented when testing couples for compatibility as foster parents.
The proposed model has been adapted specifically for Internet dating services:
The questionnaire: The questionnaire is based upon experience in the matching industry as well as current, specific psychological knowledge relating to dating issues.
The model: The model has been tested by local Israeli focal groups and has proven to be accurate, successful and well received by the audience.
Feedback: The overall impression and feedback of the focal group users has been extremely positive.
The Business Model and Opportunity
The high validity psychological matching test provided by Noa & Zoozamen via the Internet is a unique product. Our focus groups have proven that subscribed members are more than willing to pay an additional fee for ongoing access to the matching test. Moreover, focal group members have indicated that they consider this additional payment to be a wise investment that they shall continue over time!
Outcome and services
Our technology enables three types of results / feedback to users:
- Personal maturity profile – reflecting the readiness, strong points and weaknesses of the member in regards to coupling.
- One to one matching model – feedback on the expected success or failure for a match with a specific member
- Best Match model – finding the best matches to your specific psychological matching profile among all site members.
Benefits
- Noa Zoozamen Postmodern screening is content specific, behavioral & performance based.
- As a postmodern matching algorithm the Noa Test offers very high validly and reliability rates in comparison to older, less accurate tests. In laymen terms this means that matching services based on the Noa Zoozamen model will be considerably more accurate then any other known web-based test systems.
- Our algorithm is Information Technology Driven which enables us to continuously monitor and improve the validity. We have full control of the test structure and test response items which means we are able to perform changes and modifications on the fly.
- The test is dynamic and can be adapted to suit any culture. It is not culture bound in any way.
- The test meets the American EEOC regulations that enforce antiracial discrimination.
- Instant Feedback – users receive immediate feedback upon test completion identifying the strong and weak points regarding their compatibility to another specified person.
- Balanced approach – time and effort has been spent fine tuning the balance between ease of usage and usability on one hand and accurate scientific requirements on the other. The outcome has been well received by focal group users.
- Uniqueness – Noa Zoozamen algorithm is proprietary and unique, unlike most other common psychology matching tests which are based on common knowledge and practice and as a result are very easily copied.
- Postmodern screening test validity is very high and ROI is excellent.
Some background history explaining our rational
Since the Industrial Revolution organizations have been searching for the best methods to screen candidates for employment as the goal of each organization is to find the best match for the job. As a result the Selection industry has undergone many changes since the beginning of the 20th century in order to improve validity and successful evaluation of the job.
At the beginning of the 20th century organizations used clinical psychology tests for screening. However clinical psychology screening tests validity was both very low (0-0.1) and very costly (ROI is very low).
The second generation of tests was developed in the 1940’s in order to screen, as quickly as possible, a mass of American soldiers for different units for the US army. This industrial phase of screening test - industrial psychology screening tests validity was still very low (0-0.22) but was not as costly as clinical psychology tests.
Some facts:
| Parameter |
Noa/Zoozamen |
| Criterion validity |
0.6 |
| Construct validity |
High |
| Content validity |
High |
| Reliability |
High |
|
 |
|
|
